My Sound My Space

Bang & Olufsen at Fuorisalone 2018

“My Sound My Space” was a branded installation for Bang & Olufsen’s participation at Fuorisalone 2018. A B&O shop located in the Brera Design District was stripped down to the shell and transformed for the weeklong event, hosting public visitors and press events. The installation focused around the launch for the Beoplay P6, a small wireless Bluetooth speaker, and was zoned with tone on tone color blocking, along with styling to reference a home interior, indicating movement and portability.

Key Contributors: Damgaard Jensen – Signage + Fixture + Display Fabrication | Reform CPH – Cabinetry Partnership | Gubi + &Tradition + Normann Copenhagen + Menu – Furniture Partnership | B&O Internal Task Force – Install

LOCATION
Corso Garibaldi, 2, Brera, Milan, IT

STATUS
April 17-22, 2018

TYPE
Commercial / Exhibition Design

SCOPE:
Concept Development | Space Planning Design | Design Development | Material Specifications | Production | Project Management | On-Site Support

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